Review Requester — Overview
SellerMagnet’s Review Requester helps you launch, automate, and monitor Amazon review requests at scale, while keeping complete visibility over delivery timing, volumes, and outcomes.
1) Overview & Key Metrics
At the top of the screen you’ll find:
Statistics Panel
Sent (Today): Requests dispatched since midnight.
Sent (YTD): Total requests sent this year.
Sent (30 Days): Requests sent over the past month.
Sent (All‑Time): Cumulative total.
Trend Chart: Daily request volume plotted over time.
Latest Seller Reviews: Shows your average star rating, total review count, and review‑conversion rate. Also displays a snippet of a recent review with navigation to switch marketplace and browse comments.
2) Request Management Table
Below the metrics, use the Review Requests table to view and manage individual orders.
Bulk Actions
Automatic Review Request: Opens the automation popup (see section 3).
Bulk Request Review: Immediately dispatch review emails for selected orders.
Columns
Select Checkbox: Choose orders for bulk operations.
Fulfillment: FBA or FBM.
Order Details: Date, time, and order ID.
Product(s): SKU, ASIN, and title.
Unit Price / Units / Total: Financial breakdown.
Status:
Not Requested — no email sent.
Review Requested — email sent.
Active Toggle: Enable/disable requests for that order.
Send Now (icon): Manually send or resend a single request.
Pagination & Search
Choose rows per page (25, 50, 100).
Navigate pages.
Use the search field to filter by SKU, ASIN, or order ID.
Avoid double sends: If you use external tools or Seller Central’s native “Request a review”, ensure you don’t trigger both systems on the same order.
3) Automatic Scheduling Popup
Click Automatic Review Request to open the scheduling modal.
What you can configure
Enable per Connection: e.g., JVAmazon, JVUSA, JVJapan.
Daily Send Time: Choose a UTC time and see its local equivalent.
Master Automation Toggle: Globally activate or pause automation per marketplace.
Save / Cancel: Confirm or discard your settings.
Once enabled, SellerMagnet will automatically send review‑request emails each day at the specified time for eligible orders.
4) Seller Review Details
Use Seller Review Details to inspect your seller‑level feedback trends and conversion.
What you’ll see
Average Star Rating & Total Feedback: Macro health of your seller reputation.
Review‑Conversion Rate: Percentage of orders that convert into seller feedback after requests.
Recent Comments: Scroll through feedback by marketplace; open the order or buyer context where available.
How to use it
Validate your cadence: If conversion drops after a timing change, roll back to your previous delay or test a new window.
Spot marketplace variance: Compare markets (US, DE, JP) to localize timing and language.
Catch issues early: Sudden rating dips often correlate with delivery or item‑quality issues; sync with your Alerts and Shipping Rules teams.
Red flags: A fast decline in average rating or a spike in neutral/negative comments warrants a temporary pause of automation while you investigate root causes (inventory, logistics, listing accuracy).
5) Best Practices
Segmentation: Exclude returns, replacements, or low‑value orders using your internal policies to keep requests relevant and respectful.
With this unified interface, you can launch, monitor, and refine both manual and automated review‑request campaigns, ensuring you gather authentic feedback efficiently and at scale.
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