SellerMagnet’s Listing Optimizer is a powerful tool that thoroughly analyzes your Amazon product listings, identifying strengths and areas for improvement to boost organic visibility, enhance click-through rates (CTR) and increase conversions.
Listing Optimizer — search form with product selector and Search button
Step 1: Select Your Product
After logging into your SellerMagnet account, choose the product you want to analyze from the dropdown menu. Click "Search" to start a detailed listing analysis.
Step 2: Analyze Your Listing with the Listing Analyzer
Once you've selected your product, SellerMagnet assigns an overall score ranging from 0 to 100, based on various metrics grouped into the following categories:
General Metrics: Title length, presence of at least 5 bullet points, A+ content, and absence of prohibited characters.
Media: Recommended minimum number of images (at least 6), image quality and proportions, presence of a video.
Review: Average rating and minimum number of reviews required.
Each metric clearly shows whether your listing meets Amazon standards with a green check (complete) or indicates areas for improvement with a red cross (needs improvement).
Overall score and category groups for General Metrics, Media, and Review
Step 3: Review the Listing Insights Section
This section provides a detailed summary of the current elements of your listing:
Product Variations: Easily view available product variants, such as different colors or bundles.
Title: Displays the exact title currently used in your listing.
Description: Presents the detailed description exactly as it appears on Amazon.
Bullet Points: Shows the bullet points used in your product listing.
Images: Displays all images currently used in your listing.
This section offers a detailed overview of your existing listing without providing specific suggestions or analyses.
