Plans & Billing
Choose the right SellerMagnet plan for your business, manage your subscription, and handle billing, all from your dashboard.
Difficulty: 🟢 Beginner · Reading time: ~15 min
Open this page in your dashboard: Go to Plans & Billing →
📋 Overview
The Plans & Billing section lets you view available SellerMagnet subscription plans, compare features, upgrade or downgrade your tier, and manage payment methods. Whether you are a solo seller or an agency managing multiple accounts, there is a plan sized for your needs.
Why choosing the right plan matters: Underpaying means missing features that could save you thousands (like Fee Audit or Reimbursements). Overpaying wastes money on capacity you do not need. Use this guide to match your plan to your actual business size and needs.
💰 Pricing Page
Viewing Plans
Navigate to Plans from the dashboard sidebar to see all available plans:
Plan cards showing tier name, monthly price, and included features
Billing toggle: Switch between Monthly and Annual billing (annual plans show a savings badge)
Feature checklist: Detailed list of what is included in each plan
Plan Features Include
Marketplace support
Number of connected Amazon marketplaces
SKU (Stock Keeping Unit) limits
Maximum SKUs for the Repricer
Order limits
Maximum orders tracked in Analytics
Review requests
Monthly review request volume
Integrations
Available third-party integrations
Support level
Standard, Priority, or Dedicated support
Subscribing
Select your preferred plan and tier
Choose billing cycle (Monthly or Annual)
Review the pricing summary showing subtotal, discounts, tax, and total
Confirm business account status (if applicable)
Proceed to the secure payment gateway (Stripe)
Payment security: All payments are processed through Stripe, a PCI-DSS Level 1 certified payment processor. SellerMagnet never stores your credit card details directly.
👣 Step-by-Step Example: Choosing the Right Plan
Scenario: You are selling 2,000 SKUs across Amazon.de, Amazon.fr, and Amazon.it. You use FBA and want access to the Repricer, Inventory Planner, and Reimbursements. Your monthly Amazon revenue is approximately EUR 80,000.
Decision factors:
Number of SKUs
2,000
Need a tier supporting 2,000+ SKUs
Marketplaces
3 (DE, FR, IT)
Need multi-marketplace support
Key features needed
Repricer, Inventory, Reimbursements
Need Professional tier or above
Monthly revenue
EUR 80,000
Fee Audit could recover EUR 800-2,400/year
Support needs
Quick response for repricing issues
Priority support recommended
Recommendation: The Professional plan with the tier covering 2,500 SKUs gives you room to grow. Choosing annual billing saves you approximately 20%, which at this plan level means saving EUR 200-400/year.
ROI calculation: If SellerMagnet's Fee Audit recovers just 1% of your annual Amazon fees (estimated EUR 160,000 in fees on EUR 960,000 annual revenue), that is EUR 1,600 recovered, likely covering your entire annual subscription cost and then some. The Reimbursements tool adds additional recovery on top of that.
Plan Comparison Worksheet
Use this worksheet to determine which plan is right for your business:
How many active SKUs do you sell?
___ SKUs
Determines your tier level
How many Amazon marketplaces do you sell on?
___ marketplaces
Some plans limit marketplace connections
Do you use FBA?
Yes / No
FBA sellers benefit from Reimbursements and Fee Audit
Do you need automated repricing?
Yes / No
Repricer is a core feature in higher plans
What is your monthly Amazon revenue?
EUR ___
Higher revenue = more value from Fee Audit and Reimbursements
Do you need API access or integrations?
Yes / No
Available in Professional and Enterprise plans
How many team members need access?
___ users
Some plans include multi-user access
Do you need priority support?
Yes / No
Priority/Dedicated support in higher tiers
Recommended plan:
___
Match your answers to the plan feature table
General guideline: If your monthly Amazon revenue exceeds EUR 20,000, the Professional plan almost always pays for itself through Fee Audit and Reimbursement recoveries alone.
Managing Your Subscription
Navigate to Manage Billing to view your current plan and make changes:
Current Plan Card
Displays your active subscription:
Plan name and tier level
Monthly price
Billing period (Monthly / Annual)
Key included features (top 3-4 highlighted)
Available Actions
Change Plan / Tier
Upgrade or downgrade using the tier dropdown
Switch Billing Cycle
Change between monthly and annual (with prorating)
Update Payment Method
Opens Stripe portal to update card details
View Pricing
Link back to the full pricing comparison page
Cancel Subscription
Cancel with options to pause or downgrade instead
Tier Selection Dropdown
A custom-styled dropdown lets you browse available tiers for your plan:
Each option shows the tier name and SKU/order limits
Your current tier is marked with a checkmark
Selecting a new tier shows the price difference and prorating details
Upgrading vs. Downgrading
Upgrading
Takes effect immediately. You get instant access to the higher plan's features.
Prorated billing. You only pay the difference for the remaining days in your current billing cycle. For example, if you upgrade on day 15 of a 30-day cycle, you pay 50% of the price difference.
No data loss. All your existing data, settings, and history are preserved.
Pro tip: If you are considering an upgrade, try it at the beginning of a billing cycle to get the full month's value. However, do not delay if you need features now, the prorating ensures you pay fairly regardless of timing.
Downgrading
Takes effect at the end of your current billing period. You retain your current plan's features until the period expires.
Feature limitations apply. If your current usage exceeds the lower plan's limits (e.g., you have 3,000 SKUs but are downgrading to a 1,000 SKU tier), you will need to reduce your usage or some features may become read-only.
No refund for remaining period. The lower price applies starting from the next billing cycle.
Before downgrading: Check that your current SKU count, marketplace connections, and feature usage fit within the lower plan's limits. Export any reports you might need, as some historical data access may be restricted on lower tiers.
Annual vs. Monthly Billing
Flexibility
Cancel or change any month
12-month commitment
Cost
Standard pricing
Save up to 20%
Payment
Charged monthly
Charged upfront for the full year
Best for
Testing, seasonal sellers, new businesses
Established sellers, predictable costs
Upgrade during cycle
Prorated for remaining days
Prorated for remaining months
Save money: Switch to annual billing to save up to 20% compared to monthly payments. For a plan costing EUR 99/month, annual billing saves you approximately EUR 237/year.
When to Choose Monthly
You are a new seller still evaluating which tools you need.
Your business is seasonal and you may want to pause or downgrade during off-months.
You want maximum flexibility to switch plans frequently.
When to Choose Annual
You are an established seller with predictable revenue.
You know which features you need and want to lock in savings.
You want to simplify budgeting with a single annual payment.
You plan to use SellerMagnet for the foreseeable future.
🔄 Before & After: Choosing the Right Plan
Fee Audit access
Not included
Catches EUR 3,000+/year in overcharges
Reimbursement tracking
Not included
Recovers EUR 5,000+/year in lost inventory
Repricer SKU limit
500 (but seller has 1,200 SKUs)
2,500 SKUs covered
Support response time
48-72 hours
Under 24 hours (Priority)
Total annual cost
EUR 588 (lower plan)
EUR 1,188 (Professional plan)
Net benefit
EUR 0 recovered
EUR 8,000+ recovered
ROI
Negative
EUR 6,812+ net positive
The most expensive plan is the one that is too cheap. If you are on a plan that lacks Fee Audit and Reimbursements, you are potentially leaving EUR 5,000-15,000/year on the table to save EUR 50/month on your subscription.
Seasonal & Timing Advice
Before Q4 (September): If you are on a lower tier, consider upgrading before the Q4 rush. Higher order volumes mean more fee errors to catch, more inventory discrepancies to recover, and more repricing opportunities. The ROI of upgrading is highest during Q4.
January : Annual renewal time: If your annual subscription renews in January, review your usage over the past year before renewing. Has your SKU count grown? Are you using all the features? This is the best time to adjust your tier up or down.
Post-holiday evaluation (February): After the holiday rush, evaluate whether the plan you used during Q4 is still the right fit for your Q1-Q3 volume. Some sellers upgrade for Q4 and downgrade for the quieter months.
⚠️ Common Mistakes to Avoid
Mistake 1: Choosing a plan based on price alone. The cheapest plan saves you EUR 30-50/month but may lack Fee Audit (which could recover EUR 200+/month) and Reimbursements (which could recover EUR 400+/month). Always calculate the ROI of the features you are giving up.
Mistake 2: Staying on a plan you have outgrown. If your SKU count exceeds your tier's limit, some features may stop working correctly. The Repricer, for example, will only reprice SKUs up to your tier limit, leaving your remaining products unoptimized.
Mistake 3: Not switching to annual billing when you are committed. If you have been on a monthly plan for 6+ months and plan to continue, switching to annual billing saves you 20%. That is real money you are leaving on the table every month.
Mistake 4: Canceling instead of downgrading. If budget is a concern, downgrade to a lower tier instead of canceling entirely. You retain access to basic features and your historical data. Canceling and re-subscribing later means losing your accumulated data and starting fresh.
Mistake 5: Not reviewing your plan after business changes. If you expanded to new marketplaces, added 500 new SKUs, or doubled your revenue, your plan needs may have changed. Review your plan quarterly to ensure it matches your current business size.
## 🔧 Troubleshooting
My payment failed: what happens?
Grace period. You have a short grace period (typically 3-7 days) to update your payment method before your subscription is suspended.
Update your card. Click "Update Payment Method" to open the Stripe portal and enter new card details.
Check for common issues: expired card, insufficient funds, or your bank blocking the international transaction (Stripe processes from the US or EU depending on your region).
Contact support if the issue persists after updating your payment method.
Do not wait. If your payment fails and your subscription is suspended, some features (Repricer, automated scans) stop working immediately. Update your payment method as soon as you receive the notification.
I upgraded but I do not see the new features.
Clear your browser cache and reload the page.
Log out and log back in. Some feature flags require a fresh session.
Check the subscription status on the Manage Billing page. The upgrade should show as your current plan.
Allow up to 15 minutes for the system to propagate the change across all services.
Contact support if the features are still unavailable after 30 minutes.
I want to cancel but I have an annual plan.
Annual plans are billed upfront and are non-refundable for the remaining months. However:
You can downgrade to a lower tier within your current plan, which takes effect at your next annual renewal.
You can cancel auto-renewal so your plan expires at the end of the current annual period without renewing.
For exceptional circumstances, contact support to discuss options.
I need an invoice for my business.
Stripe automatically generates invoices for each payment. Access them through the "Update Payment Method" portal (which is the Stripe customer portal).
Invoices include your business name, address, VAT number (if provided), and payment details.
If you need a custom invoice format, contact support with your requirements.
I was charged the wrong amount.
Check whether you recently upgraded or downgraded mid-cycle. Prorated charges can look different from your regular subscription amount.
Review the Stripe invoice breakdown (accessible from the customer portal) for a line-by-line breakdown.
If the charge does not match your expected amount after reviewing prorating, contact support with the invoice number.
❓ FAQ
When does billing start?
Your subscription begins immediately upon payment. Annual plans are billed upfront for the full year. Monthly plans are billed on the same date each month.
Can I switch plans mid-cycle?
Yes. Upgrades take effect immediately with prorated charges. Downgrades take effect at the end of your current billing period.
What payment methods are accepted?
We accept all major credit and debit cards via Stripe (Visa, Mastercard, American Express, and others depending on your region). Some plans may support invoice-based billing for enterprise accounts.
Is there a free trial?
Check the pricing page for current trial availability. When available, free trials typically include full access to all features for a limited period, with no credit card required to start.
Can I pause my subscription instead of canceling?
When you click "Cancel Subscription," you will be offered the option to pause or downgrade instead. Pausing freezes your subscription for a set period (typically 1-3 months) without losing your data.
Do I get a refund if I cancel an annual plan?
Annual plans are non-refundable for the remaining months after cancellation. Your plan remains active until the end of the paid period. We recommend trying a monthly plan first if you are unsure about committing to a full year.
Can multiple team members share one account?
Multi-user access is available on Professional and Enterprise plans. Each team member gets their own login credentials with configurable permission levels. Check your plan's feature list for the number of included user seats.
What happens to my data if I downgrade or cancel?
Your data is retained for a period after downgrade or cancellation (typically 90 days). If you resubscribe within that window, your historical data is restored. After 90 days, data may be permanently deleted per our data retention policy.
💡 Tips
Save money: Switch to annual billing to save up to 20% compared to monthly payments.
Need a custom plan? If you are an agency or high-volume seller with special requirements, contact our sales team for a custom enterprise plan with tailored SKU limits, dedicated support, and API access.
Pro tip: Before committing to a plan, calculate your estimated ROI. Add up the potential recovery from Fee Audit (1-3% of Amazon fees) and Reimbursements (1-3% of FBA revenue). If the combined recovery exceeds the plan cost, the subscription pays for itself.
Pro tip: If you manage multiple Amazon seller accounts (common for agencies), ask about our Agency/Enterprise plan. Multi-account management from a single dashboard can save significant time compared to maintaining separate subscriptions.
➡️ What's Next?
General FAQAccount SettingsLast updated