# PPC Management \[BETA]

- [PPC Manager: Overview](https://docs.sellermagnet.com/ppc-management-beta/ppc-manager-overview.md): The PPC Manager in SellerMagnet gives you full control over your Amazon Advertising campaigns, from real-time analytics to AI-powered optimization, all in one place.
- [PPC Analytics](https://docs.sellermagnet.com/ppc-management-beta/ppc-manager-overview/ppc-analytics.md): Deep-dive into your Amazon PPC performance with interactive charts, keyword tables, product breakdowns, and dayparting heatmaps, all in one view.
- [PPC Search Terms](https://docs.sellermagnet.com/ppc-management-beta/ppc-manager-overview/ppc-search-terms.md): Identify winning and losing search terms, harvest high-performers as keywords, and negate wasteful terms, all from a single, actionable view.
- [PPC Keyword Research](https://docs.sellermagnet.com/ppc-management-beta/ppc-manager-overview/ppc-keyword-research.md): Discover high-potential keywords for any ASIN (Amazon Standard Identification Number), including competitor products, with bid suggestions, impression share data, and match type recommendations.
- [PPC Bid Rules](https://docs.sellermagnet.com/ppc-management-beta/ppc-manager-overview/ppc-bid-rules.md): Create automated rules that adjust keyword bids based on performance conditions, or use Smart Bid Optimization for AI-calculated suggestions.
- [PPC AI Optimizer](https://docs.sellermagnet.com/ppc-management-beta/ppc-manager-overview/ppc-ai-optimizer.md): Let SellerMagnet's AI continuously monitor and optimize your Amazon PPC campaigns, from bid adjustments and keyword management to budget allocation and anomaly detection.
- [PPC Approval Center](https://docs.sellermagnet.com/ppc-management-beta/ppc-manager-overview/ppc-approval-center.md): Review, approve, or reject AI-suggested PPC optimizations before they go live, giving you full control over automated changes.
- [PPC Activity Log](https://docs.sellermagnet.com/ppc-management-beta/ppc-manager-overview/ppc-activity-log.md): A complete audit trail of every change made to your PPC campaigns, whether by you, your bid rules, or the AI Optimizer.
- [PPC Settings](https://docs.sellermagnet.com/ppc-management-beta/ppc-manager-overview/ppc-settings.md): Connect your Amazon Ads account, configure marketplaces, set automation preferences, and manage sync schedules for your PPC Manager.


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